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This web site has the following on the site, "Visit your local Easton Sales and Rentals today! We sell and rent heavy equipmentearth-moving machinery and our inventory is ready and available now." Our analyzers noticed that the web page also said " Looking For Quality and Affordable Heavy Equipment for Your Next Project? Easton Sales and Rentals is the premiere provider of earthmoving equipment and attachments for rent or sale." The Website also said " We also offer a full range of parts and services. Or click here to see Easton Sale and Rentals Complete Inventory." The website's header had texas as the most important optimized keyword. It is followed by new mexico, ohio, and easton which isn't as highly ranked as texas. The next words eastonsalesandrentals.com uses is sales. rentals was included and might not be viewed by web engines.